By Steven Page | Content Creation | Feb 20, 2025 | 🕒 5 Min Read
By Amir Gabriel Gomez | Sales Attribution | Feb 20, 2025 | 🕒 5 Min Read
A Beginner’s Guide to AI-Generated and User-Generated Content
Remember when social media was all about sharing personal photos and status updates? Those days feel like ancient history. Today, we’re witnessing something revolutionary: the marriage of artificial intelligence and user-generated content, or AI-UGC for short. But what exactly is it, and why should you care?
What Is AI-UGC?
Think about your own shopping habits: discovering a product on mobile, researching on tablet, and purchasing on laptop. This multi-device journey is now the norm, not the exception. Without proper tracking, these valuable customer touchpoints remain hidden from view.
Why It’s Taking Over
The rise of AI-UGC isn’t just another tech trend. It’s transforming how we create and consume content because:
- It makes professional-quality content creation accessible to everyone
- It saves time while maintaining authenticity
- It helps creators stay consistent without burning out
- It allows for personalization at scale
Real-World Examples You’ve Probably Seen
- TikTok creators using AI-powered editing tools to enhance their videos
- Instagram influencers using AI to write better captions and plan content
- Small businesses using AI design tools to create professional-looking social media posts
A slight variation of this, still interesting because of the ‘reality’ of the point of view, can be found here.
Or watch how we do it!
Getting Started with AI-UGC
- Start with user-friendly tools like Canva’s AI features or CapCut’s video editor
- Experiment with AI writing assistants for captions and descriptions
- Focus on maintaining your authentic voice while using AI to enhance your content
The Future Is Collaborative
The most exciting part? We’re just getting started. As AI tools become more sophisticated and accessible, we’ll see even more creative ways for humans and machines to work together in content creation.
Remember: The goal isn’t to replace human creativity but to enhance it. AI-UGC is about giving creators superpowers, not taking away their uniqueness.
STEVE PAGEAbout Giant Partners
24 years. 6000 customers. Giant Partners is America’s #1 data driven marketing agency. We accelerate campaign performance with custom audience data, brand management, website development, CRM integration, email marketing, and omni-channel advertising.
