CONTENT MARKETING THAT JUMPSTARTS AWARENESS

Strengthen your brand and drive awareness with a steady flow of compelling content that positions your company as an industry thought leader.

Giant Partners marketing strategists, creative copywriters and graphic designers work together to create a mix of interactive content to educate and impress customers.

Short videos and infographics are the best ways to introduce customers to what you do and how you do it.

 

Short videos and infographics are the best ways to introduce customers to what you do and how you do it.

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We’re here to help. Fill out this form and we’ll get back to you in 30 min Mon thru Fri 7am to 5pm PT.

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BEST PRACTICES

50% of Closed Sales Begin as Marketing Qualified Leads

Free resource downloads create marketing qualified leads. Infographics make it easy for customers to understand your mission, business and products. eBooks provide a deep dive into your company and how your product works.

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The best resources are downloaded via email, shared via social media and re-posted by industry influencers.

Best Practice: Resources should be designed to shorten sales cycles, overcome objections, and position your company as superior to your competitors.

Did you know? Sales reps that follow up with marketing leads outperform reps that ignore them.

 

Free resource downloads create marketing qualified leads. Infographics make it easy for customers to understand your mission, business and products. eBooks provide a deep dive into your company and how your product works.

Get Content Creation Free Quote

The best resources are downloaded via email, shared via social media and re-posted by industry influencers.

Best Practice: Resources should be designed to shorten sales cycles, overcome objections, and position your company as superior to your competitors.

Did you know? Sales reps that follow up with marketing leads outperform reps that ignore them.

 

Customer Videos are the Most Valuable Form of Content

Raw and real customer videos create immediate and authentic social proof in the mind of leads.

Live webinars create and inventory of video content including: new product highlights, customer testimonies, answers to FAQs

Best Practice: Publish and boost raw customer videos on Facebook, Instagram and YouTube as often as you can.

Did You Know? Webinars are the best way to create large
volumes of sales qualified leads.

 

Every Company Needs Ongoing New Content on their Website

It is important to have a clearly defined content calendar in which announcements, best practices, and tips are published and pushed out to subscribers and followers.

The most popular forms of ongoing content include:

  • Blog articles which highlight expert opinions
  • Case studies which showcase successful customers
  • Press releases that legitimize your brand

Best Practice: Use visual editors to empower every member of your team to easily add content to your website.

Did You Know? Vlogs (video blogs) are the fastest growing source of content online. Simply record, publish and transcribe.

COMPREHENSIVE DIGITAL MARKETING SERVICES GUIDE

This 50 page free resource is packed with best practices, tips, training videos and package details. Download and share with members of your team when planning data-driven digital marketing campaigns.